Building the next generation of leaders for marriage, family, and sexual integrity

Shaping the Way we are Perceived: Branding Campus Initiatives


Patrick Dennis, Dennis Creative

No organization can afford to ignore how it is perceived by various audiences. While branding is often thought of in terms of selling a product, it is equally – and perhaps more – important for organizations seeking to bring about cultural change. In this seminar, Patrick Dennis seeks to help you understand why shaping perceptions is important and gives you tracks to run on as you seek to become more intentional about your group’s “brand” on campus.

Type: | Discipline: | Conferences: | Tagged: ,

The Love and Fidelity Network is the principal program of the Collegiate Cultural Foundation a qualified 501(c)(3) nonprofit organization.